serving home business owners and Internet entrepreneurs

Welcome to Ezines 101:

Where you can learn what you need to know

What is an Ezine?
Have a Peek at Ours...

An ezine is a periodical publication, an electronic magazine, typically distributed via e-mail. There are as many formats, sizes and styles of ezines as there are magazines on a real world newsstand. The newest format for the distribution of ezines is none other than RSS Channeling, using an XML feed. This delivers the information directly to the desktop of the subscriber, rather than to their inbox. Subscribers are not even required to provide an email address to subscribe. No email - No spam.

Aside from the method of delivery, the major difference between real world magazines and an ezine is that most ezines are free to read and subscribe to. Most, but not all.

Every ezine should have a theme, a major topic that it serves, just as a magazine has a specific audience. When subscribers sign up to receive a publication, they are doing so because they expect it to be relevant to their particular interest. Dog lovers read dog magazines, cat lovers read magazines on cats. The same holds true, or should anyway, for those advertising in ezines. If you're selling designer cat collars, you're not going to advertise in an ezine targeted to bird-watchers.

For most publishers, an ezine is either a direct or indirect source of income. Even if there is no charge for subscribing, the publisher's intention is to generate some kind of cash flow. This is usually done in one or both of these ways:

Promotion of the publisher's own products, programs or services Advertising sales

What better way to advertise your own deal than to set yourself up with your very own audience? As an ezine publisher, you now have X amount of subscribers that want and expect to hear from you on a regular basis. As they say, "...the money is in the list." If you don't slam your readers with junk, they will keep reading you.

That brings us to the next topic: A publishers responsibility to the reader

With all of the power that comes with being a publisher, (it is a powerful position to hold) also comes responsibility. You must not become a tabloid, throwing garbage out to your subscribers, unless of course, you're trying to steal readers from the National Enquirer. Your readers trust that you will provide them with content relevant to their lives. This means that you must supply them with information they can use, the option to comment, a way to opt out, and a little humor never hurts either. Just because they have opted in, doesn't mean they won't opt right back out, if you do them the disservice of sending them an ad sheet. An ezine is not a series of solo ads. Publishing an ezine is not a license to spam either.

Ezine advertising is a process...

Learn to do it right!
First you need to go to a directory or look in ezines you already subscribe to and find a list of recommended ezines. Decide how much time you have to devote to your ezines. I would suggest beginning with 5-10 and once that is organized then you can add and delete to your list.

It is best to have a good email management program to filter your ezines into a folder for scheduled reading. And yes, to best utilize your ezine advertising you will need to READ the ezine. Set up a good file system too. Each ezine should have it's own file as each ezine guidelines are different.

You will want to keep the welcome letter that is sent by each owner with the valuable information about that ezine. Copy and paste the advertising guidelines, and put into your folder along with the email address or the URL of submissions.

Set up a folder with at least 10 headlines and 10 ads for each headline. Formatting your ads is important, as most ezine owners will not format your ads for you. Use a text editor such as NoteTab or EditPad for formatting.

Preparing your ads in advance will save you time, and you can just copy and paste your ad at advertising time. ezines offer a lot of ways for you to advertise other than the free classifieds. You can pay for top sponsor ads, or exclusive solo ads. Many ezines have contests to win advertising.

Read your ezines, gather the information you need, learn to write articles, sales letters, and participate in the ezine community. You will find some ezines that you do not like...simply unsubscribe.

DO NOT file spam complaints. If you can subscribe, you can take the time to unsubscribe. Find the ones you like and learn, and participate.

Email the owner/publisher and ask questions to learn about their community and their offerings.

We are a great community and we value our subscribers...most of us are in the business of helping our subscribers to succeed.

Advertising Considerations:

1) Free Ads For Subscriptions:
As a way to build their subscriber base, many ezines offer free ads in exchange for your subscription. However, you should not just subscribe to every ezine available, just to get your free ad. Why? Not every ezine is going to be geared toward your particular promotion. You don't want to go advertising your pet grooming service in an ezine that targets home business. Equally true, you would be wasting your time advertising a home business in an ezine directed at llama ranchers. Furthermore, you should subscribe to publications that have more to offer you than free ads. Read them and absorb the information they offer. You can learn a lot by reading ezine articles, and the information is free.

2) Posting Rules...
Always pay attention to the specific rules each zine has in regard to posting your ads. If you are allowed 3 lines, then only submit 3 lines. Most editors will not modify your ads to fit their criteria, and you risk deletion if you don't comply. If you are allowed one ad per week, do not submit more than that. With the volume of free ads that publishers receive, they don't appreciate those that over post.

3) Paid Ads & Solos...
If an ezine has a good-sized subscriber base, you should take advantage of their paid advertising and solo deals. When you purchase a sponsorship ad, you are placed higher up in the zine; therefore, getting read is more likely. (Free ads are usually located toward the bottom of the zine.) Readers often take those who pay for their ads more seriously as well.
Solo ads are a great way to get your message in front of the masses, without the competition of other subscribers on the same page. Your ad is all by itself, with just a few words from the publisher. Like with safe lists, you avoid spam complaints and reach a high volume of people. Finally, solo ads are not typically limited in length, so you can say what you have to say with as many words as you feel you need.

4) Writing Ads...
Try writing your own ads whenever possible. That way your ads are fresh and different from others promoting the same product/program. If you're not a proficient writer, consider having someone else write your copy for you. Click Here

One trick you can use is to take the pre-written copy supplied by your program, and mix it up a bit. Use it as a template and re-write it yourself. Make sure you proofread your copy to clean it up. Don't submit ads that contain misspelled words, or poor grammar. More than likely, your ad will get published that way, and if your ad looks unprofessional, it won't be read. Editors have plenty to do, just getting ready for publication, they don't need the added chore of editing your submissions.

Trii's Ad Tips:
1. Consistency...
You have to mail to the post ads as often as possible. For best results, do it daily.
2. Headlines... Your headline must capture the attention of the reader, without misleading, and with as few words as possible.
3. The Ad Body... Your ad must be well written. To the point. Don't ramble.
Problem + You = Solution (This is the formula I use when writing an ad.)

** Forget the HOT WORDS you hear tell about. All those words will do for you these days is get you tagged by the spam filters, and we don't want that.

Read more about using "FREE" in your advertising here:
http://www.ftc.gov/bcp/guides/free.htm
Consumer menu - everything is there!
http://www.ftc.gov/ftc/businessinfo/consumer.htm
Online marketing/advertising
http://www.ftc.gov/bcp/conline/pubs/buspubs/ruleroad.htm
Advertising menu - from auctions to selling dietary supplements to normal advertising that we see 99% of the time
http://www.ftc.gov/bcp/menu-ads.htm

 

Additional Ezine & List Building Resources

Published.com:Let Your Creative Work Live & Breathe. Welcome to your searchable directory of independent Writers & Artists.

Ezine @rticles Article directory.

Ezine-Marketing List your ezine in this directory.

Jogena's From business to pleasure you will find a large selection ebooks and ezines in our directories.

The Ezine Directory Promote your ezine.

Suite 101 Welcome to Suite101.com, an online publishing community of writers, readers, and educators who have come together to share their passion.

WebLinks Guide Web directory

Marketing-Seek.com Easily Turn Your Words Into Visibility, Credibility and Traffic!

Zinos Ezine directory & database

Newsletter Access Directory Search or Browse the Newsletter Access Directory for 100s of newsletters on any topic.

The List Great info brought to you by Topica.

Subscriber Drive List builder

Subscription Rocket List builder

EzineAdVenture List builder

OptInBoom List builder

List Inferno List builder

Article City Article Directory

Article Emporium Article Directory

Go Articles Article Directory

PR Web Press Release Submission

Contact List Builder
The Contact List Builder will show you and your team how to gain control over the essential daily activities that create profits. These simple procedures will reduce your stress and improve your cash flow when you know exactly what needs to done and how to do it. Get your Complimentary eBook.

Affordable Ezine Advertising

SoloAdsOnly.com Your Solo Ad to Over 200,000 Subscribers! Prices starting at just $15

Ads Market Ezine ad co-op.

Solo-Ads.com Free solo ezine ads!

AffordableBelowCost Ads Affordable + Target Market = ^ ROI!

MediaRank We bring publishers and advertisers together. Save up to 60% on advertising!

Join the "Ezine Advertising Joint Venture Program". Get more traffic and more opt-in subscribers! It's free!

Traffic Generating Ezines Have Your Ad Delivered To Thousands Of Targeted Opt-in Ezine Subscribers Today!

Newsletter Promote The quickest way to submit your newsletter to 40 of the web's leading ezine directories.


Recommended Reading & Resources

eZineMoney.net Ezine Marketing Machine by Rick Beneteau

BellaOnline - Free website development & writing resources.

Headline Helper The name says it all!

Instant JV Letters Create the best JV letters you've ever seen!

The Ryze Network The ultimate place to meet like-minded people.

Trii Speaks Here Commentary by Trina L.C. Schiller

The Science of Getting Rich by Wallace D. Wattles

eProfit News Helping you make money online!

My Daily Insights A little something for the soul.

Personal Branding Newsletter by Peter Montoya

World Wide Scam Network According to the WWSN, God DOES NOT endorse Masters of Miracle!

Article Syndication:



The Trii-Zine Ezine
Publisher: The Trii-Zine Ezine-Trina Sonnenberg

I Squidoo... Do You?
Trina L.C. Sonnenberg On Squidoo....
Please allow me to share with you, all that I've done on Squidoo.

Trina Sonnenberg - http://www.squidoo.com/trinasonnenberg
Nucla Colorado - http://www.squidoo.com/81424/nuclacolorado
Vision - http://www.squidoo.com/my-vision
Domestic Abuse Resources & Information - http://www.squidoo.com/domestic_abuse
Poetry - http://www.squidoo.com/my_journey
Redesigning TLC Promotions... - http://www.squidoo.com/tlcpromotions
Internet Marketing Mavens: The Best Ever - http://best.internetmarketingexperts.ever.com/
Internet Marketing and Advertising - http://www.squidoo.com/adsonq

The Twisted 'Paths" in Our Lives

[COMMENT]

I Quit!
I Quit
Trina L.C. Sonnenberg

I quit smoking cigarettes 43 days ago. That is no small thing, considering that I was a smoker for 30 years, and I smoked menthol cigarettes, which the experts say are harder to quit than non-menthol.

It has not been easy, but it has been worth it. Physically I feel no different, but mentally I have felt change. I am very proud of myself for having not smoked a cigarette in all this time. My family is very happy with me too. (My husband even quit too.)

I have discovered that the only time that I really have a craving for a cigarette is when I am seated in front of my computer, writing something - like now.

[READ MORE] [COMMENT]

Universal Law
Let's talk about the Law of Attraction. There are so many who embrace the Law, yet there are so many who do not understand it. Some people think that the concept of manifesting destiny is a selfish dream, but it is not.

Those who truly understand the Law, understand that the universe is abundant, and that we, as human beings, can have whatever we desire if we practice the truths of the Law.

There is nothing wrong with wanting more out of life, and there is nothing stopping anyone from attaining all they want, except themselves.
The world does not owe anyone anything, but the universe is ready and waiting to fulfill the desires of everyone, who chooses to work with the Law.

There are certain practices that those wanting more must apply to their desires, in order to achieve them. These things are: Be grateful for what you already have. Practice gratitude daily. Maintain the vision of your desire in your mind. Believe that you will, or already have it. Be ready to receive it. Take the steps required to receive it. [READ MORE] [COMMENT]

New! Spotlight Ads
Introducing Spotlight Ads!

Most ezines sell solo advertising in them. The Trii-Zine Ezine sells Spotlight Ads! For $15.00 USD, you can have your ad (any length) added to the Trii-Zine's Spotlight feed.

Get more exposure for your ad!

Spotlight Ads are not subject to email filter or the almighty DELETE button. They are published to an RSS feed and become permanent fixtures on the web.

Get yours now! [COMMENT]

Check Out My Web Ring
Powered by WebRing®. This site is a member of WebRing.
To browse visit Here. [COMMENT]

New DeskView User's Guide in PDF





Free Download
[COMMENT]

Established Domain for Sale!
Ezines1.com is currently for sale...
Appraised value $3000.00 USD
Asking $500.00 USD Check it out! [COMMENT]

Get Your Internet Business In Motion
Get Your Internet Business In Motion
Charles Ryder © 2009

Many people do have a desire to set up their own online business. Yet the many steps for doing it can seem like a whirlwind. They can make a person uneasy about proceeding. Others may leap in with both feet but they don’t land like they should.

This is because they have fragments of what they need but not enough to be a success. Knowing enough to get started and to be successful are very important. Taking your time to do it right the first time is what you should strive for as well. Don’t be in such a rush that you sabotage your efforts before they can work to your advantage.

Regardless of what type of online business you wish to take part in, there are aspects you do need to cover with it. Identifying what you plan on selling as well as who you will be selling it to are good places to start. There are many different options when it comes to the type of product you will offer.

It can be one you create, an upgraded modification of one you purchased from someone else, or as part of an affiliate program. As soon as you make up your mind you can progress with the steps necessary with making it the best item possible.

Keep in mind that you will have plenty of competition out there. What are you going to offer that gets eyes on yours and not theirs? Who you decide your market is will also affect who you are going to promote it to. Your niche needs to be wide enough that you can make decent sells. However, it also needs to be small enough that you can appeal to the needs they are going to have.

It is going to take time to build up a loyal base of customers and that is where you need to not get discouraged. You should have plenty of ways to be marketing your online business. At the same time you want to build up your opt in list. Don’t waste your time buying one that is offered from someone else.

While we are on that subject, pay close attention to your marketing methods. It is a good idea to have several different ideas in place at once. As you determine what is working well you can keep it and get rid of others that aren’t. All of the materials your customers receive to promote your business should be honest and they should be motivating. Without those two elements you aren’t going to encourage them to buy what you have for sale.

You can spend hours or even days writing quality materials but lose their interest in a matter of seconds if you aren’t careful. The headlines and the opening lines need to grab their attention so that they continue reading from start to finish.

Take your time to read about the trials and the errors others in your line have made. By listening to these experts on the topic you can save yourself from a similar fate. You don’t want to follow in their footsteps in such a regard. While many did fail and then succeed later on, you want to increase your chances of succeeding from the get go.

Don’t worry if you don’t feel that you have the skills to complete such work. There are plenty of competent individuals you can hire to work for you as an ongoing employee. You can also hire freelancers that work for you on a contract basis or a per project basis. This can be done for a low cost while not compromising the level of quality that you need.

As you move along with your online business, keep in mind that there will be shifts in the needs and wants of your niche market. If you are ready for them then your business can continue to grow and change along with them. If you are too afraid of taking the risk though you will end up being a thing of the past.

You should have a vision with your online business of where you are right now and where you are headed. Some very detailed goals that have been broken down into small chunks will help you get there. Take the time to evaluate the strengths and weaknesses of your business from time to time. This way you can modify those goals that you have outlined.

Nothing can compare to the pride you will have from a successful online business. This can be your opportunity to promote what you are passionate about. The fact that you can make a considerable amount of money in the process only sweetens the deal. With that in mind, take action now to get yourself started and headed in the right direction.

Go Here For A $147 Income Cloner DVD for FREE! [READ MORE] [COMMENT]

From Bob Proctor of, 'The Secret'
Stop Begging! Start Manifesting
by Bob Proctor

Do you remember that first spark of hope you felt when you watched The Secret? I clearly remember the desire that filled my heart, knowing that – Yes, I can make my dreams come true – FINALLY!

But how many of you soon saw that hope dwindle into frustration? How many of you (and be honest now) started muttering things like:

- “It seems to work for other people, but I just can’t get it right.”

- “I’m frustrated that sometimes I can get it to work, but sometimes I can’t. What’s the trick?”

- “Why am I having so much trouble?”

- “I think the universe is against me.”

- “I’m trying very, VERY hard but still nothing is happening!”

Don’t worry, you’re not alone. About 97% of people also couldn’t make the Law of Attraction work for them the first time round. Think about it, just like anything else, you have to practice many times before you see success. A child doesn’t learn to walk without falling over a couple of times, right?

But in practice, everything is easier said and done. When you’re frustrated, it’s hard to stay positive. And it’s especially harder to stay positive when the evidence all around you is screams negativity like the unstable economy or senseless acts of violence such as those recently seen in Mumbai.

And do you know what happens when you fail to stay positive? That’s right – you start attracting negative things in to your life.

So how can you make the Law of Attraction work for you – without getting frustrated? How do those who successfully implement the Law of Attraction do it with such confidence and finesse?

Well, here’s three quick tips so you will never feel frustrated or tired of begging from the universe, because you know how to start manifesting like a pro.

1. Allow Yourself To Receive

Just like a lost child who approaches a police officer and asks, “Excuse me Sir, can you tell me how to go to the post office? Can you? Can you? Can you? Can you? Can you?” Well, if the child goes on and on asking, the police officer can’t even give an answer, right?

Well, it’s the same thing with your mind. If the only thing your mind is doing is transmit, transmit, transmit, the universe — which is trying to respond — can’t give you a single thing because you’re not allowing yourself to receive!

So, have the confidence in yourself and stop exhausting yourself by running around person to person begging for riches, and then wondering why nobody is dropping a penny in your cup (Hint: It’s because you’re running away too fast for them before they can even reach for their wallets).

Just think of your desires and leave it out there, go away, and trust that your cup will be filled with gold coins (or whatever it is you asked for) when the time is right.

2. Be Patient With Yourself

Receiving takes time.

Sadly, many people give up just a couple of steps before the finish line because they’ve decided that if it’s not working by now, it’s never going to work at all. Worse still are those who throw in more and more energy because they think that with more resources, the results will come faster.

This is like expecting 9 mothers to conceive and deliver a baby in 1 month. You also can’t bake cookies in half the time by doubling the temperature. You’ll incinerate those cookies to ashes!

In simple terms: Everything in this world has a natural development time, and this fact will not change no matter what resources you throw at it.

So relax and be patient. Remember that you too, as part of the universe, are also governed by the laws of the universe, and you cannot change the natural development time.

If you remember this, you will less likely work yourself up into frustration, or worse, push yourself into a downward spiral of negativity.

3. Support and Educate Yourself

Like the child who is learning how to walk, you need support. You also need to guidance on how to do it, and also the role models to look up to.

Many people give up because they think that “The Secret” is the “be all and end all” solution. Well, it’s NOT. “The Secret” is just a small portion. It was never intended, and has never been, the whole answer.

Coming to the conclusion that the Law of Attraction doesn’t work when all you ever did to educate yourself was watch “The Secret” 19 times (without looking at changing the habits of other areas of your life) is like coming to the conclusion that exercising is not an effective way to lose weight because all you did is run on the treadmill for 2 hours a day (but you’re still stuffing yourself with fried foods and cheesecakes).

So seek and be hungry for new knowledge. Also, make an effort to be amongst people or communities where you can support each other, learn from each other and also share new knowledge that you have found.

While the Law of Attraction is not an overnight delivery service, it will indeed deliver, if you do your part too!

Check out the site here – go to http://www.the11forgottenlaws.com/?p=565

Tags: law of attraction, bob proctor, the secret [COMMENT]

And the Winners Are...
Contest Answers - The Winners!
Trina L.C. Sonnenberg

Recently, I posed a question to you all, regarding the use of weird names for screen names in social networking situations. I wanted to know why so many people use a product name instead of their real name. Why is it that people seem to join NETWORKING programs using their product or business name instead of their own?

Not everyone who submitted an answer gave me the link that they are promoting, so that I could share it.

These are the three top answers:

[READ MORE] [COMMENT]


Submit your original articles for reprint in the Trii-Zine Ezine here.

AdsOnQ : Your RSS Online Advertising Solution
Publisher: AdsOnQ

Happy New Year from AdsOnQ
You may have noticed that not much has been posted here in several months, and I do apologize to you all for that. Business has been quite slow, especially since the summer. That is what this feed is for, after all... To showcase clients products, services and opportunities.

I don't know if anyone has noticed, but fees for services at AdsOnQ have been temporarily reduced to help in the current economic climate.[READ MORE] [COMMENT]

Generate Positive Cash Flow
Have you been struggling, looking for a way to generate positive cash flow online? Are you in need of more money to live the life you've always dreamed of, but just don't know where to get started, or what really works? You are not alone. There are literally millions of people just like you, who desire a better life, more money, and don't like telling, selling or anything else that goes along with MLM programs.

MLM is not the only way to make money online or off. [READ MORE] [COMMENT]

Article Marketing
Article marketing is nothing new any more, but still many don't quite grasp its power for promotion. Even more people lack the understanding of how important it is to have well written copy for article marketing to generate the outcome being sought.

[READ MORE] [COMMENT]

International Council of Online Professionals
Good Information Is Not Hard To Find
By , Trina L.C. Sonnenberg © Copyright 2008




With so much garbage information slammed in the faces of people, how do you get useful information any more? How do you know what's truly good information? How do you decide?

I am going to answer all of those questions in one sentence: By subscribing to the iCop Internet Marketing Trade Journal™.

I kid you not. Start with a subscription to the Trade Journal™, and from there you'll have access to all of the legitimate informational resources you need. I've been a subscriber of the Trade Journal™, and charter member of iCop, for the last five years.

Because the standards we are held to, to even attain membership, are extremely high, I know that I can trust what I read. You have to be one of the Good Guys to become and remain a member. Therefore, I know that whatever information, or resource I read about in the Trade Journal™, will be factual, actual, and true.

Check out this issue to see for yourself:
http://www.i-cop.org/journal/06-16-08.htm Keywords: internetional council of online professionals, icop, internet marketing trade journal Online Advertising Provided By Ads-On-Q.com
[COMMENT]

What Can a Dentist Teach You about Business, Life and Success?
Discover Secrets to Achieving Total Success!

The book begins with a glimpse into Capista’s upbringing in an average, blue-collar neighborhood, his struggles with school, his burning desire to fulfill his dream of being a dentist and his own personal journey of discovering what it takes to build a wildly successful business and life.

[READ MORE] [COMMENT]

Positive Cash Flow
People come to the Internet by the scores, looking for ways to make buckets of money, for doing as little as possible. Is it any wonder that so many fail? The fact of the matter is this: network marketing requires work. Or does it? According to the gurus it requires that you buy all their books, videos and what-not, and someday, riches will arrive at your door.

[READ MORE] [COMMENT]

Internet Marketing Experts
Guruette Duet Answer the Call of Floundering Internet Marketers


Home based business hopefuls and Internet marketers are having trouble driving Internet traffic to web sites. Ebooks and courses tell them what to do, but the Guruette Duet of Internet Marketing Mavens do the work for them instead.

[READ MORE] [COMMENT]

Domestic Abuse Awareness: Why Does She Stay?
One of the most devastating misconceptions that many people have about domestic abuse is the notion that the abuse must not be real, or serious, if she doesn't leave. I'd say that it is safe to say that the question that many need an answer to is: Why does she stay?

[READ MORE] [COMMENT]

Domestic Abuse... What Do You Know?
Domestic abuse is not a new issue. It is something that has been going on ever since the beginning of civilization. It's been a subject to be kept hidden in the closet for a very long time; in recent decades though, it has been escaping. Women have been speaking out about domestic abuse, but more needs to be done to create an atmosphere of awareness among the outsiders, those not inside the proverbial four walls; especially those who are choosing to look the other way. You see, when a woman is in an abusive relationship, everyone who is not a part of the domestic unit, is an outsider.

[READ MORE] [COMMENT]

A Lucrative Alternative to Tiny Checks Using GPT


If you are or ever have been a part of the network marketing industry, then this message is directed to you. Have you ever wondered why it is that 99% of the people in this industry NEVER achieve the six figure income that they were seeking when they got started? Well, you wouldn’t be alone. The answer to that question has eluded thousands of people over the years. Until now, that is.

I recently came across a report written by Mike Dillard, a recognized industry leader that opened my eyes to the reasons behind this phenomenon.

[READ MORE] [COMMENT]


For information on publishing articles with AdsOnQ, Click Here.

Newest Articles @ TLC Pro Article Depot:


TLC Pro Article Depot
Publisher: The Trii-Zine Ezine


"The secret to success is to find out where the people are going, and get there first!"
- Mark Twain

 icop charter member
iCop Resources

© COPYRIGHT 2000-2006
ALL RIGHTS RESERVED
TLCPROMOTIONS.NET

TLC Promotions is a FREE resource for everyone. A great deal of time, effort and expense are required to research and develop this web site. To help offset the cost, donations are humbly accepted and appreciated.
Thank you.




Trina L.C. Sonnenberg
P.O. Box 481 * Nucla, Colorado * 81424-0481
970-864-7799